Fring is a mobile internet service and community which has pioneered the concept of social networking on the go. With the fring software on your mobile you can can reach out to your friends and engage in live chat across a number of social networking platforms such as Yahoo, ICQ, Twitter, MSN Messenger, etc. All your mobile needs is an Internet connection to experience all the benefits of social networking for which you would otherwise need a PC connection. Fring also remembers Wi-Fi hotspots that you have used before and automatically logs you in when you enter one.

Fring is more than just a cool tool for mobile social networking. You can actually save money using fring to make VOIP calls with your mobile phone even if the handset is not SIP-enabled. Multiple conversations, file transfers, video streaming, etc are features that have valuable use for marketing professionals.

Fring, which has taken mobile interactivity to a new level, has added another feather to its cap. The company has added a mobile-optimized Last.fm music radio add-on to its client that not only allows fring lovers like me to listen to music but also share it with my friends. In fact, I can now check out what my fellow fringsters are listening to from my iPhone.

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